HOW TO OPTIMIZE PAID ADVERTISING CAMPAIGNS WITH PERFORMANCE MARKETING SOFTWARE


Server Side Tracking Vs Pixel Tracking Which Is Better

Server-Side Tracking vs. Pixel Tracking - Which is Better?A number of e-commerce businesses are turning to server-side tracking as a means to boost their information collection processes. While it needs more technical knowledge than normal GTM and might present extra costs, it can lead to better accuracy and more reliable informationPixel tracking

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